Newsletter
Customer story
Northwind Newsletter
Northwind replaced their static signup page with a 4-slide Clipora funnel synced to Beehiiv. List growth went up 4.1x in the first 6 weeks.
4.1x
List growth
6 wk
Time-to-result
0
Engineers needed
Creator
Plan used
The before
Northwind's old signup page was a hosted Beehiiv form embedded into a Carrd landing page. Conversion was respectable for a newsletter (4–6%), but the page felt static.
The Clipora funnel
Four slides: founder intro (vertical video), value prop, sample issue preview, signup. Sync configured to Beehiiv with the source tag pre-set so existing automations picked up the new lead.
Result
- Conversion rose from 5.4% to 22.1% on the same paid traffic
- Time-on-page jumped from 18s to 1:42
- Welcome-email open rate improved from 41% to 58% — likely because subscribers had seen the founder's face by then
“We didn't change traffic, we didn't change the offer, we just gave the audience something to actually watch. Clipora built the rest.”
Northwind, education
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