Question 1

What is Clipora?

Accepted Answer

Clipora is the video-first funnel platform. Build vertical, story-style funnels (video, image, collage, social embed) that convert viewers into subscribers, applicants, customers, or leads. Share via your clipora.app/<you> link, embed on any website, or distribute with QR codes.

Question 2

How do I create my first funnel?

Accepted Answer

Sign up for a free account, pick a template (or paste a video URL and let AI draft one for you), set a conversion goal — Subscribe, Waitlist, Lead Magnet, Book a Call, Applications, Native Checkout, or Custom — and publish. Your funnel is live instantly.

Question 3

What video formats are supported?

Accepted Answer

MP4, MOV, and WebM. Videos are transcoded to HLS for adaptive streaming on every device. Vertical (9:16) is recommended; any aspect ratio works.

Question 4

Is there a free plan?

Accepted Answer

Yes — Free includes 1 funnel with 3 slides, all 7 conversion goals, subscriber capture, embed-anywhere, and your clipora.app/<you> link. No card required, free forever.

Question 5

What is native checkout?

Accepted Answer

Stripe-powered checkout that lives inside the slide. Apple Pay and Google Pay are supported via Stripe's Payment Request Button. You can configure one-time products, subscriptions, payment plans, multi-currency, coupons, order bumps, and one-click upsells/downsells.

Question 6

Do I need a Stripe account?

Accepted Answer

Yes — creators connect their own Stripe account via Stripe Connect (Express). You're the merchant of record for your products; Clipora is the platform. We handle the integration plumbing, you keep your customer relationship.

Question 7

What's the platform fee?

Accepted Answer

On creator-side payments processed through Clipora's native checkout: 1% on Creator, 0% on Business / Agency / Enterprise. Stripe's standard processing fees are billed by Stripe directly.

Question 8

Can I add coupons and discounts?

Accepted Answer

Yes — create coupons with percentage or fixed discounts, max-redemption caps, expiration dates, and product scoping. Apply via URL parameter (?coupon=...) or input box at checkout.

Question 9

Can I invite teammates?

Accepted Answer

Yes, on Business and above. Invite teammates by email, assign one of five roles (Owner, Admin, Editor, Analyst, Viewer; Billing-Manager available on request), and they accept via a one-time token. Permissions are server-enforced on every API route.

Question 10

How many seats are included?

Accepted Answer

Free and Creator: 1 seat. Business: 5 seats. Agency: 15 seats. Enterprise: custom.

Question 11

Can I switch between workspaces?

Accepted Answer

Yes — the workspace switcher in the Studio sidebar lets you jump between every workspace you belong to. Active workspace is persisted in a cookie.

Question 12

How do agency sub-accounts work?

Accepted Answer

On the Agency plan, your workspace can spawn child workspaces — one per client. Each client workspace has its own funnels, products, custom domain, and branding. Billing rolls up to your agency's Stripe subscription. Clients are not billed separately.

Question 13

Can I attach per-client custom domains?

Accepted Answer

Yes — every Agency client workspace can attach its own custom domain. Vercel handles certs; Upstash Redis handles host-to-username routing at the edge.

Question 14

Is white-label included?

Accepted Answer

Yes on Agency. Embeds remove Clipora branding. White-label DMARC/SPF on outbound email is included on Enterprise.

Question 15

How does AI funnel generation work?

Accepted Answer

Upload a video or paste a public TikTok / Reels / YouTube Shorts URL. Clipora extracts audio, transcribes via Whisper, then runs a Claude- or GPT-class model via OpenRouter to recommend a goal, draft a 3–5 slide outline, write CTA and headline copy, and compose a welcome email subject + body. The output is a fully editable draft.

Question 16

What's the monthly quota?

Accepted Answer

Free: not included. Creator: 20 generations/month. Business / Agency / Enterprise: unlimited.

Question 17

Are auto-captions supported?

Accepted Answer

Yes — Mux generates captions on upload, and Clipora stores them per slide. They're displayed optionally during playback. Long-form slides also get auto-chapter markers.

Question 18

How does A/B testing work?

Accepted Answer

Click 'Start A/B test' on a published funnel. Clipora clones it into Variant B; edit B as you like. Live traffic is bucketed by sessionId hash for sticky assignment. Stats panel shows impressions and conversion rate per arm with two-proportion z-test significance and a winner recommendation when one emerges.

Question 19

What's available in the form builder?

Accepted Answer

12 field types — short/long text, email, phone, URL, number, currency, single/multi select, date and date-range, file upload (Cloudflare R2; 100MB Creator+), rating (stars / NPS), address, hidden fields. Conditional logic and multi-step forms ship on Business+.

Question 20

What's in the CRM?

Accepted Answer

Subscriber profiles get first/last name, phone, company, notes, lifetime value, score, and custom attributes. SubscriberActivity timelines log every interaction (views, CTA clicks, form submits, email opens/clicks, purchases, manual notes). Saved Segments power lifecycle email targeting.

Question 21

How are lifecycle email sequences set up?

Accepted Answer

Build multi-step sequences with delay-based or behaviour-based triggers: SUBSCRIBE, APPLY, PURCHASE, TAG_ADDED, SEGMENT_ENTRY, MANUAL. Each step supports conditional filters. Resend powers delivery; opens and clicks write back to the CRM.

Question 22

Can I push to my existing ESP instead?

Accepted Answer

Yes. If you have Mailchimp / ConvertKit / Beehiiv connected, every form submission can sync directly to your ESP and let your existing automations handle the rest. Per-funnel toggle.

Question 23

What analytics are included?

Accepted Answer

Every paid plan includes per-slide drop-off, completion rates, CTA click-through, and CSV export. Creator and above add audience analytics: geography, device type, traffic source with social-platform detection, referrer analysis, and session behaviour. Bots are filtered out by default.

Question 24

Which webhook events fire?

Accepted Answer

subscriber.created, funnel.completed, funnel.published, order.created, order.paid, order.refunded, subscriber.tagged, experiment.completed, member.invited, member.joined. Every body is HMAC-SHA256 signed.

Question 25

How is billing handled?

Accepted Answer

Every paid plan is billed on the web through Stripe — Creator ($19), Business ($79), Agency ($199), and custom Enterprise contracts. Yearly billing is available on every paid plan and saves about 17% versus monthly.

Question 26

Can I cancel anytime?

Accepted Answer

Yes. Your plan stays active until the end of your billing period, then you move to Free with appropriate limits. The 30-day grace period preserves over-cap content while you decide what to keep.

Question 27

What happens to my content if I downgrade?

Accepted Answer

All funnels above the new plan's limit are unpublished but retained for 30 days. Republish up to your new limits during the grace period. After 30 days, the daily cleanup cron permanently removes the excess content.

Frequently asked questions

Getting started

Commerce & checkout

Teams & workspaces

Agencies

AI & automation

A/B testing & forms

CRM & lifecycle email

Analytics & integrations

Plans & billing

Trust & security

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